Tuesday, April 13, 2010

Burger King commercial capitalized "on some of those most negative stereotypes of people with mental illnesses"

Burger King has sparked the ire of mental health advocates with a commercial depicting its King mascot as "crazy."

The behavior exhibited by the "crazy" King in the commercial "would be rare and those kinds of stereotypes perpetuate discrimination against people with mental illnesses and stimulate fears," Shern said.

Link

1 comment:

  1. A marketing team somewhere is high-fiving the shit out of each other right now.



    Nic@Haus Immobilier

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